

Marketing Science
Data-driven SEO, SEM, and AI marketing. We test, measure, and scale what works, and cut what doesn't.
A Different Kind of Marketing Agency
We're a veteran-owned, data-obsessed marketing firm. More than 20 years of SEO and SEM experience, a scientific approach to every campaign, and senior talent on every account. No jargon, no vanity metrics, no junior team learning on your budget. Just measurable results.
At Data Driven Marketing, we deliver results. We ask to be judged on that basis. We know that we have to deliver an ROI for our clients and we have a long track-record of doing exactly that.
​
Our AI SEO agency is based in Denver, but we work with clients near and far in order to help them generate ROI and low COST-PER-CONVERSION.
The digital marketing business is full of fakers who don't understand your business, your market, or SEO. Many of our clients spent years bouncing from one failed agency to the next. DDM has a proven track record. You'll feel confident after speaking with our references, and safe because you will start seeing improvement and ROI from the first month.
​
SEO
People say SEO is dead. How absurd. What they mean by that is that Google has become so smart that their old tricky methods don't work anymore. But somebody is going to rank, right? SEO is about giving Google what it needs to understand what you REALLY are, from your customers' perspective.
​
AI Marketing
Data Driven Marketing helps organizations win the answer-engine era through Generative Engine Optimization (GEO): we engineer AI strategy, structured data, strategic content, and sophisticated AI measurement and analytics so your brand becomes the source that ChatGPT, Perplexity, Gemini, and Google's AI Overviews cite. While most agencies are still chasing blue-link rankings, we've already built the machine-legible infrastructure and canonical authority that AI engines reward, and citation authority compounds, so the lead we build for you now widens over time. Veteran-owned, data-obsessed, and early to the discipline that's reshaping search, we make you visible where your customers are actually asking.​
​
SEM / PPC
Pay-per-click advertising is the most efficient paid marketing channel ever invented. Think about it! Your prospective customers are waving their hands in the air (or searching for relevant keywords... same thing), shouting that they want to buy your product. You just have to know how to recognize and answer them.
​
Marketing Strategy
What does your business really need to succeed? Clever slogans? Creative ads? Beautiful imagery? No. You need to efficiently communicate your message to a customer at a profitable ROI. It's science. Test. Measure. Tweak. Scale. Repeat. The data will lead you to the answer.
​
Analytics
We did scientific response marketing in the old days. It just took longer. Digital marketing is like the fulfillment of a fantasy for data-driven marketers. Measure it all. Measure it fast. Multivariate and personally targeted, the new tools give smart businesses unprecedented power. Don't miss out!
​
Local Business SEO
Little guys beat big players every day in local SEO. Google gives the edge to small brick & mortar players over giant billion dollar enterprises. All you need is a great product and a little know-how. Let us help you translate your customers' love into buzz that will launch you to the next level.
​
Social Media
Everybody's a critic. Social media benefits consumers. It rewards excellence and punishes mediocrity. Don't hire us until after you make your customers smile. That's the new game. We seek clients whose customers can be organized into brand evangelists.
​
​
​
​
​
​
​
​​
​
​
​
​
​
​
​
​
​
Who We Are
Data Driven Marketing is led by Jay Casper, a former U.S. Navy Aircraft Commander who has been doing SEO since 1996. We're a Veteran-Owned Small Business (VOSB) that brings military discipline and two decades of marketing results to every engagement. Senior-led, data-driven, and accountable to one thing: your numbers.
Serving a government agency or prime contractor?
We're an SBA-certified SDVOSB, eligible for veteran set-aside and sole-source awards.
Let's Talk
Tell us what you're trying to grow. We'll tell you how we'd measure it.
303-522-2791

